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    Premier destination for design

    VICI Brands is the exclusive distributor for specialty design brands from the UK, US, France, Sweden, South Korea, Taiwan, and Spain. We launch and grow brands, sometimes investing in emerging designers to develop and manufacture products.

    When VICI Brands was established 10 years ago, our focus was on premier design toys catering to the gift market. Since then, we have expanded to categories including table top, decor, accessories. Today, VICI Brands is the one-stop destination for over 2,000 retailers in the U.S. seeking curated, best-in-class gifts and home decor from all over the world.

    Why Retailers Love Us